Foursquare Creates a New Home for Brands with Focus on Content & Community
In Jan. 2010 Intel became the first organization to establish an “official” brand page on Foursquare. Since that time, more than 3,000 organizations have set up pages within the platform – albeit via a...
View ArticleFoursquare Revamps App to Help People Explore the Real World – and Brands...
This week, Foursquare launched its much talked about app redesign that is helping the startup expand from a check-in service to a discovery engine. Foursquare CEO Dennis Crowley hinted that such an...
View ArticleIs Foursquare the Latest Dark Horse in the Local Search Race?
Foursquare announced today that it will soon be “reinventing local search for everyone” by putting to work its bevy of data to power the all-new Foursquare Explore. Previously a feature for registered...
View ArticleNational Car Rental Taps Local Influencers for Foursquare Program
Now equipped with the Explore function, Foursquare has evolved from a simple check-in service into a full-blown discovery engine equipped with a bevy of crowd-sourced information. Foursquare Lists are...
View Article@Dens Talks Data, Discovery in ‘Future of Fsq’ Session
When I arrived at the Austin Convention Center to hear Dennis Crowley (founder of Foursquare) speak about the future of location, I instantly checked into to the event from my Foursquare account. I...
View ArticleWhat’s Buzzing: TV Playlists, Snapchat’s $3B Offer & More
This week’s top stories included Snapchat spurning Facebook’s $3 billion offer, significant platform updates from Twitter, YouTube and Pinterest, and a first-of-its-kind Spotify partnership from BRAVO....
View ArticleWhat’s Buzzing: #AmazonCart, reddit Ad Updates & More
The week kicked off with a game-changing partnership announcement from Amazon and Twitter, which will more closely link social chatter with ecommerce. The news was soon followed by two related...
View ArticleFoursquare, Swarm and the Future of Location-Based Personalization
Most of us in the digital space are familiar with Foursquare, the location-based app launched in 2009 to allow users to easily meet up with friends and discover great places. Foursquare’s user base of...
View ArticleWhat’s Buzzing: #Throwmeback, Facebook’s Save Button & More
San Diego ComicCon 2014 kicked off this week with behind-the-scenes sneak peeks, panels and multiple movie premieres. In other entertainment news, America’s favorite parody artist Weird Al celebrated...
View ArticleWhat’s Buzzing: Platform Updates, The Evolving Role of Influencers & More
This week signaled a record-setting moment for Vine as the application rolled out an updated version which gives users considerably more creative freedom. In other news, Foursquare visited the 360i...
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